| MAIN PURPOSE OF THE JOB: | To lead and drive sales growth for the Commercial & Industrial (C&I) transformer business in the assigned region by developing market presence, managing the sales team, building strong customer relationships, and achieving revenue and profitability targets. |
KEY ACCOUNTABILITIES:
| KEY RESULTS: -Drive sales growth in existing and new markets. -Build and maintain a strong enquiry pipeline. -Acquire new customers and grow key accounts. -Develop channel partners and influencer relationships. -Ensure smooth order execution, timely collections, and high customer satisfaction. -Lead and develop the sales team for consistent performance. KEY ACTIVITIES: -Prepare and implement quarterly sales plans for the region. -Identify and develop new business opportunities. -Acquire high-value customers and manage key accounts. -Appoint and manage channel partners to expand market coverage. -Set KPIs for team members and conduct regular performance reviews. -Provide training, coaching, and support to the sales team. -Track lead-to-order cycles and improve conversion ratios. -Coordinate with internal teams for timely delivery and customer satisfaction. -Submit accurate sales forecasts and competitor analysis reports. -Review and report regional performance to the National Head. -Travel Minimum 7–10 days/month to meet key accounts or support sales team; must attend key expos/events. |
| EXPERIENCE & QUALIFICATIONS: | Qualification (Must/Desirable): Bachelor’s degree in electrical engineering; MBA in Marketing preferred. Experience: 10+ years in transformer sales, with at least 3 years in a managerial role. -Proven track record in the Commercial & Industrial transformer segment. -Experience managing both direct customers and channel partners. -Strong network with EPCs, consultants, and industrial clients. |
| SPECIAL SKILLS: | -Negotiation skills -Communication & relationship management skills -Team leadership -Solution selling approach -CRM & pipeline management -Market mapping & competitor analysis |



